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We don’t think kids need artificial sparkles or a fake bubble gum flavour to get excited about brushing… so we’ve left the unnecessary extras out! Grin 100% Natural Kids toothpaste is a gentle and effective gel specifically formulated to give the kindest treatment to your little one’s baby teeth. Developed in cooperation with New Zealand dentists and chemists, it helps to clean your child’s entire mouth. Clean, white baby teeth + naturally soothed gums + a great taste that even the fussiest little brusher will love – now that’s something to make kids and their parents grin!